It’s not easy to stay up to date on all the latest trends in the marketing world. Whether you’re trying to stay on top of marketing trends or just trying to learn to perfect your craft, it’s hard to follow everything that’s in the conversation. Luckily, Brandon Weaver head of content at Instapage has put together a list of Blogs that you can frequent to stay on top of today’s ever changing marketing scene.
- HubSpot
HubSpot as mentioned in the article is a true marketing giant pumping out articles and blog posts everyday with new ideas. They have a full list of blog topics that ranges between marketing and sales and everything in between.
HubSpot posts so much content that they require a variety of different authors giving their blogs a variety of different information and marketing techniques from professionals across the industry.
According to Instapage, HubSpot is known for starting the inbound marketing movement which you can read a little more about here What Is Inbound Marketing? | HubSpot.
- Content Marketing Institute
Content Marketing Institute or CMI, posts with even more frequency than HubSpot. Posting everyday even on weekends and holidays, CMI contains a wide variety of content from a few different professionals across marketing framing many different opinions and best marketing practices.
CMI has their most popular blogs in a few different “hits” sections on their website so make sure to check out their most read articles to stay up to date.
- Mention
Mention is another great source to go to for all your marketing tips and tricks. Mention files their blogs by most read which helps new readers find the most popular and relevant sources this week. Most of their content follows a “how-to” template which makes their content more easily digestible.
Mention also has a cool service which they offer a demo for, providing all sorts of online digital marketing analytics as a paid service.
- Autopilot
As we get further down the list the blogs become a little less robust than HubSpot or CMI, but that doesn’t change their credibility or usefulness. Autopilot is an easily navigated blog that posts several times a week.
Their main service now is an automated marketing tool that they offer for a monthly subscription. If you’re looking for an automated marketing tool for some help getting your brand out there this is a great service to investigate.
- Inside Google Ads
Inside google ads is always a safe spot to stop for marketing information. They don’t post articles very often but be assured that their content is probably some of the best out there supported by analytics collected by one of the worlds tech leaders.
The content posted by Inside Google Ads is even more relevant for those using Google Ads to market their brand.
- Buffer
Buffer prides themselves on being social media experts and being extremely knowledgeable in publishing on social media. They do a great job breaking down strategies that other big companies or successful businesses use on social media.
Many of their posts are data centered, doing some very simple but insightful analysis of any data that they present.
- CoSchedule
CoSchedule is primarily split into two distinct blogs. The first blog discusses blogging for marketing, content marketing in general, and some case studies discussing other companies and their strategies.
The other blog that CoSchedule puts out is focused on their platform ReQueue, a marketing platform that helps businesses keep track of social media marketing.
Both blogs are a good spot for information and are written in a way that they’re easily understood.
- SEMRush
Experts in SEM, SEO, PPC, and Content Marketing SEMRush has many very knowledgeable professionals that are versed in many different topics. SEMRush’s blog is published on more frequently than some of the blogs previously mentioned. Their articles are generally in “what-is” and “how-to” form which are not only easy to understand but more educational than a run of the mill informative blog.
SEMRush also offers a tool that lets the user research competitive marketing data.
- CXL
CXL run by Peep Laja, has been mentioned many times in Instapage articles for their expertise and knowledgeable posts. Their content is useful for a range of professionals from veteran to rookie marketers. CXL posts cover several topics, most notably advice for experimenting and testing in marketing.
CXL’s content proves that they’re truly a page you’ll want to keep visiting for their information on marketing in today’s world.
- G2 Crowd Learn Hub
As is written in the name G2 is a great place for beginners to learn really anything digital. The G2 team posts articles ranging from the fundamentals of social media marketing to the bare bones steps on how to start your own business and some tips to do so. A lot of their content is focused on informational posts whether it be design, marketing, sales, or industry specific tech. This is a great stop if you’re looking for some less specific information or just want to peruse around.
- App Cues
AppCues doesn’t have much to differentiate itself from the big blogs that made this list. Their featured images make their site super easy to navigate and find what you’re looking for. AppCues posts about once or twice a week making it a good supplemental blog to read next to some of the majors like HubSpot or CXL.
- GetApp
GetApp as you could guess writes chiefly on apps. Their main blog highlights what apps to utilize for your business and which ones are best. As are many blogs, GetApp has a clever organization system that makes it easy to find what you’re looking for.
Their secondary blog called “Lab” focuses on research, analysis, and insights into picking the right software for your business.
- Disruptive Advertising
As a paid search and conversion optimization agency, Disruptive Advertising has analyzed a ridiculous amount of data to give their analysis of data unmatched by many. Their blog aims to educate readers about a variety of advertising topics and their publishing team rotates so readers can enjoy different perspectives.
- Hotjar
Hotjar provides a heatmapping service which is great for todays digital marketing scene. They also have an all-in-one feedback and analytic tool.
Their blog focuses on education of certain digital marketing topics, and they offer case studies which are always helpful for real world applications of their articles.
- Instapage
Finally, is Instapage. Instapage are experts in post-click landing, conversion optimization and a host of other topics all listed out on their website. All statistics and examples they cite in their articles are thoroughly researched and all come from reputable sources.
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