The Showboat Hotel

Overview

Showboat Hotel was looking for high-quality content and a consistent schedule to promote their newly renovated hotel and arcade across Instagram, TikTok, and Facebook. 

Approach

To tackle this campaign, ECIM created a detailed schedule plan month to month over the course of 3 months consisting of high-quality short video content, graphic designs, and a focus on community outreach. 

Results

This 3-month campaign resulted in an aggregate growth of 294% across all three platforms and a total view count of 414,328 from 24 videos on TikTok and Instagram reels.